Training / RLP InvestorsEdge™ Masterclass
RLP INVESTORSEDGE™ MASTERCLASS SERIES
The RLP InvestorsEdge™ Masterclass Series offers a comprehensive curriculum that instills the foundational knowledge required to successfully service residential real estate investors.
Enroll today for an investment of $399 (similar courses cost $3,000+), and maintain the benefits thereafter for an annual fee of $199 plus taxes.
*Teams can take advantage of special pricing: The first team member pays the above-noted pricing and subsequent team members will pay $199 for the course and maintain the benefits thereafter for an annual fee of $99 plus taxes.
To take advantage of this offer, team leads must complete their own registration, then contact the Playbook Team at rlp.ie@brokersplaybook.com to request a dedicated discount code for their team members.
What is Royal LePage® InvestorsEdge™?
At its core, the program marries insight and opportunity. Insights are provided through a Masterclass Series, powered by the expertise of Playbook™, whose founders bring 40 years of collective investment real estate experience to the course. Opportunities are provided as you work with new and existing clients looking to become investors, and through investors searching for investor-potential property and pre-construction listings on the Royal LePage® Investors Edge™ website – part of the highly trafficked royallepage.ca – which will launch on November 19th.
Why is this a great opportunity for business growth? Because Canada’s real estate investors currently total 4.4 million Canadians, 32% of whom own two or more investment properties. And, it’s a growing segment, with 26% of Canadians reporting in a recent Royal LePage survey* that they are likely to buy an investment property by 2028.
What is in it for you: A more diverse, resilient and profitable business
For Royal LePage agents, the benefits of RLP InvestorsEdge extend far beyond conventional real estate knowledge. This program equips you with the tools and insights to build a more diverse, resilient and profitable business. By delving into the investment segment of real estate, you can develop a business model that is more resistant to the seasonal ebbs and flows of residential sales, as well as more lucrative and prestigious. Catering to real estate investors also diversifies your client base beyond individuals buying and selling based on major life events, ensuring a steadier stream of business. And, through the Masterclass Series, you will learn how to identify and share real estate investment opportunities with your existing database.
This diversification not only enhances your professional repertoire but also solidifies your standing as a versatile and knowledgeable expert in the real estate field.
The RLP InvestorsEdge Masterclass Series provides a transformative career path. Make the strategic move to elevate your business, supported by the strength and recognition of Canada’s leading real estate brand and the proven experience and educational know-how of Playbook.
Royal LePage InvestorsEdge Masterclass Series:
The Royal LePage InvestorsEdge Masterclass Series will deepen your expertise and equip you with the knowledge you need to expertly direct investor-focused clients looking for opportunities in the income property, short-term rental and new home/condominium pre-construction asset classes.
Playbook offers a comprehensive curriculum that immerses you in investor-focused sales. You’ll learn foundational concepts, advanced market analysis, strategic investment approaches, and the economic dynamics influencing property investment.
You will learn to effectively assess client needs, investment goals, and financial capabilities. The training provides guidance on how to do an Investor Client Intake and then create the associated Real Estate Action Plan, which outlines the strategic steps and objectives tailored to each client’s investment aspirations. You will also build the skills to procure opportunities and close more business with residential real estate investors.
Modules provide a dynamic learning environment and include interactive sessions, case studies, Q&A opportunities, and real-life scenario analysis, that will equip you with the knowledge and skills needed to turn theory into practical application and execution.
The modules include:
- Introduction to RLP InvestorsEdge™
- Your Consultancy and Database
- Real Estate Action Plan (REAP)
- The Property Analyzer (Pro Forma financial tool to assess properties)
- Buy and Hold Investment
- Short-Term Rental (STR) Investment
- New Home and Pre-Construction
The last 3 modules focus on the specific residential real estate investment classes:
Income Properties:
This part of the Masterclass Series is dedicated to investment properties intended to generate rental income. Training includes identifying and evaluating potential income properties, understanding market dynamics, and financial analysis. You will learn the strategies for managing income properties; from legal considerations, adding units to existing properties, property management fundamentals and maximizing profitability for your clients.
Short-Term Rentals and Recreational Properties:
This module addresses the growing market of short-term rentals and recreational properties. You are trained in identifying short-term rental opportunities, understanding the unique market dynamics, and regulatory considerations as new restrictions have come into place in many markets. The course also covers the importance of providing guidance on the marketing and management of recreational properties, which can include vacation homes, cabins, and other non-primary residence investments.
Pre-construction:
This module delves into the specifics of pre-construction sales, an important asset class of real estate investment. You will gain insights into sourcing and analyzing pre-construction opportunities, understanding deal structures, and navigating the legal and regulatory environment. The training also covers the nuances of working with developers, understanding buyer incentives, and managing your client’s expectations during the pre-construction phase.
Agents who complete the Masterclass Series will:
- Be able to market themselves to investors using the RLP InvestorsEdge Masterclass logo;
- Appear in the Find a Realtor search results on RLPInvestorsca;
- Be able to participate in a closed RLP InvestorsEdge Facebook group where they can exchange ideas and generate potential referral business;
- Have access to rlpSPHERE™ investor-specific smart campaigns;
- Get access to quarterly webinars for market updates and additional learning; and
- Be equipped to grow a new, or augment an existing, niche market segment in their business.
The initial Masterclass Series will be accompanied by IE Live!, a set of six live sessions designed to answer questions Masterclass participants may have related to course content.
Note: The first session of IE Live! will be open to all Royal LePagers. The subsequent sessions will be restricted to those enrolled in the Masterclass Series, who will be automatically registered.
Royal LePage InvestorsEdge website – RLPInvestorsEdge.ca:
Set to launch on November 19th, Royal LePage’s innovative, new residential investment-focused website will appeal to investors looking for insights, information, and investor-suitable MLS® and pre-construction listings. The site will also include investment-specific tools including ROI, cash-on-cash, cap rate, where applicable, a first-year cash flow analysis, a rental estimator, and a 10-year Pro Forma statement.
All Royal LePage agents will be able to load their own pre-construction and/or assignment listings to the site, generating more exposure. They’ll also benefit from increased lead generation opportunities on their investor-suitable MLS® listings.
Download and read our RLP InvestorsEdge information guide for more information on this first-of-its-kind program.
