Managing / Recruiting / Recruiting & Retention Videos
Recruiting & Retention Videos
In today’s world, video plays a crucial role in communicating your value to both consumers and agents alike. You need to incorporate video into your recruiting strategies and online campaigns. Take advantage of our library of recruiting videos to attract potential recruits. From Royal LePage®’s unique and community-focused culture, to our innovative technology, these videos will help you highlight key benefits.
Subscribe to Royal LePage Canada’s YouTube channel, and be sure to turn on Notifications 🔔 to ensure you are alerted when new videos are added.
The Next Move is Yours Agent Persona Video Series
Level up your recruiting and retention initiatives with powerful agent testimonials that showcase a varied range of prospect personas and the unique values that attracted them to Royal LePage. To help you target your recruiting messaging and boost retention-critical engagement, this is series based on our existing agent personas, Nathan Newcomer | Valerie Veteran | Randy Rainmaker. As a diverse and proudly Canadian brand, we are excited to include an agent video in Punjabi in the series.
We have created two versions of each video in the series for you to leverage; one ends with the generic royallepage.ca/joinus call-to-action, and the other ends with the Royal LePage logo where you can customize the outro and direct leads to your own recruiting URL. Each persona video is also available in desktop (horizontal) and mobile (vertical) orientations.
2023 Agent Testimonial Video Series
Leverage rlpSPHERE ambassadors to recruit and retain more agents
rlpSPHERE powers agents and teams in your brokerage and supercharges their productivity. Everyone’s needs are different, but rlpSPHERE meets your agents where they are in the growth and development of their business. To help you target your recruiting messaging and boost retention-critical engagement, we offer this series of rlpSPHERE marketing assets based on our three agent personas:
Nathan Newcomer | Valerie Veteran | Randy Rainmaker.
Real-life rlpSPHERE ambassadors representing each agent persona share their compelling and relatable experience with rlpSPHERE’s business-building benefits through these recruiting tools you can leverage in your brokerage promotions:
Video testimonials: Vanessa Moore | Carlo De Castris | Simeon Papailias
Animated graphic testimonials: Vanessa Moore | Carlo De Castris | Simeon Papailias
Download assets for recruiting efforts | Download assets for retention efforts
Find your success with Royal LePage
Effectively and persuasively communicate the benefits of joining Royal LePage. This video is available to use in your recruiting efforts to both new and experienced agent prospects.
The video incorporates the following key messages:
- Royal LePage helps our REALTORS® to be the best in the industry
- Royal LePage is Canada’s Real Estate Company, building on a legacy of more than 110 years
- Royal LePage is the media’s choice for industry insights and information.
- Royal LePage is trusted by consumers for our integrity and through our demonstrated community involvement.
- The video also includes a word from Phil Soper to address the top considerations of recruiting prospects and how Royal LePage delivers in these areas.
We have created a French version of this video for you to utilize in your recruiting activities. To view or share this video click here.
How to embed the “Find your success with Royal LePage” video onto your website:
- On a computer, visit: https://youtu.be/Wa20Nz1nCpU.
- Under the video, click Share.
- Click Embed.
- From the box that appears, copy the HTML code.
- Paste the code onto your brokerage website’s HTML.
Need more help, visit: YouTube Help.
More Videos:
Why Royal LePage?
Showcase why Royal LePage is the right choice for your potential recruit by sharing a video that highlights Royal LePage’s Helping you is what we do® culture, our training and other services offerings as well as our community involvement through the Royal LePage® Shelter Foundation™.
Leaders in Technology.
Share a video that illustrates Royal LePage’s ongoing technology leadership position with the launch of Google Workspace. There is also a separate video that illustrates how to use Google collaboration tools.
Share a video that shows a ‘Day in the Life’ of an Agent closing a deal through Royal LePage’s technology services via rlpNetwork.com and Google Apps. Day in the Life of a Royal LePage REALTOR®
Our Unique Culture, Networking and Events
Encourage your agents to become a Royal LePage Shelter Foundation Commission Donor
Visit giveshelter.ca to become a Royal LePage Shelter Foundation commission donor and help make home a safe place for everyone.
As a commission donor, agents are encouraged to use our ‘Proud Supporter’ logo to demonstrate their commitment to helping women and children find safe shelter in their community and build lives free from violence and abuse.
Share a video that shows Royal LePage agents interacting and having fun at our National Sales Conference
Royal LePage® Commercial™
Royal LePage Commercial is the largest and fastest growing commercial real estate brand in Canada. With the most advisors from across the country, we provide a home town feel with national expertise to our clients. Whatever your commercial real estate need is, Royal LePage Commercial delivers! What are you waiting for? Let’s go, Canada!
Take control of your earning potential under one of the fastest-growing commercial real estate brands in Canada. At Royal LePage Commercial, you can experience the freedom and flexibility that will take your career to the next level. Visit joinrlpcommercial.com to join!